
Restaurant context
Before
The brand failed to convey its identity or connect with its community. Online sales were scattered across various delivery apps, paying sky-high commissions and failing to attract repeat customers. Order errors and chaotic processes undermined the customer experience.
After
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We revamped their brand and digital presence to reflect their Dominican essence and better connect with their community.
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We applied the new visual identity to menus, social media, the restaurant, and all their communications, achieving a clear and coherent image.
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We created their website so they can receive direct orders, without commissions or intermediaries. From there, they manage promotions, build customer loyalty, and offer a more personal experience. Today, a large portion of their sales come through this channel.
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We also unified all the delivery apps into a single tablet with a printer. This reduced errors, streamlined operations, and freed the team to focus on what matters most: cooking and serving better.
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Doubled its sales in 6 months
Results
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